He was animated, bold, and held our attention with his sharp-witted delivery.  He was almost frantic in his presentation. He was impassioned and he was clearly focused.

Eric Dahl recently presented at the Masters of Marketing Event at RevRoad in Provo, Utah. The event brought in an audience of founders, leaders and executives from various industries eager to learn best practices in marketing.

Of all the cyclists who I've ever seen riding up that mountain, she is my favorite. She has become a profound hero to me, likely because she represents us all.

Today’s digital marketing initiatives are especially important for small businesses, who, with finite marketing budgets, demand the best bang-for-buck with each precious marketing dollar spent.

A study once found that nearly 94% of all consumers are likely to be loyal to a brand when it commits to full transparency. Really though, do those numbers surprise any of us? It just makes sense.

Baby stepping towards a strong value proposition that will make your customers feel good, feel great, feel wonderful.

In the workplace one group of executives continue to battle an already existing downturn of their own. I speak of the disappearing marketing executive, aka, the vanishing CMO.