Building what comes next.

Eric Dahl is the founder of Athlete5 and a longtime marketing leader, strategist, and speaker
focused on helping people and brands navigate growth, relevance, and what's next.

These days, I’m building Athlete5.

Athlete5 helps elite athletes prepare for one of the biggest transitions they will ever face: what comes after sports. Through my book Winning The Postgame, the Athlete5 Blueprint, and personal advisory, we're helping athletes find clarity, purpose, and direction for whatever comes next.

 
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Create. Validate. Replicate.

Eric’s approach, and the only recipe for sustained marketing disruption.

Addicted to client success.

A few of Eric’s impressive clients…

  • SAP logo in grayscale on a white background
  • State Farm logo with text and three overlapping ovals design.
  • Better Homes and Gardens Real Estate logo
  • Black text 'remedy' with a gray medical cross in a square to the left, on a white background.
  • Logo with abstract shapes and text "Mercato Partners."
  • Silhouette logo with a large 'S' in a gray circle
  • 45BLAST logo with abstract geometric design and text underneath
  • "ACT Bold" text logo, with "Bold" in a Gothic font on a white background.
  • Alder & Tweed Design Co. logo in black text on a white background.
  • Discover Healing logo with a spiral symbol above text.
  • Kalderos logo with stylized "K" and text below.
  • Virgin Hotels logo in gray.
  • Rivals Logo featuring a stylized letter 'R' in a circle with the word 'RIVALS' below it in modern font.
  • Sequoia Group logo with a stylized tree illustration next to the text.
  • ProPricer logo with interlocking geometric design above the name.
  • Minky Mamas logo with initials 'mm' inside a square
  • Logo of Ascend Home Buyers featuring a house roof design.
  • Gerda Spillmann logo with "Swiss Cosmetics Since 1944" text
  • WNBA logo featuring a silhouette of a female basketball player in action with the letters "WNBA" at the top.
  • Cartoon figure holding signs reading "Master Muffler" and "Tire & Lube."
  • Logo of Smart Wave Solar featuring a house with solar panels and a sun.
  • Logo of QwikFlights featuring a gray letter 'Q' combined with a stylized airplane graphic.
  • Café Zupas logo in black and gray letters on white background
  • OneClickApp logo in gray on white background featuring a stylized "O".
  • Logo with text 'Total Health and Fitness' featuring a stylized circular design on the letter 'O'. Black and white design on a white background.
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Let’s build what comes next.